Trillectro asked TAXCO to design a multi-channel social media strategy aimed at increasing engagement, follower growth, and ticket sales for their 2018 festival.
The campaign featured an array of different types of unique graphics featuring artist quotes and giveaways, video content, and photography created by Touré Ali for Trillectro.
As a result, all three Trillectro platforms experienced more than 3% rise in engagement and followers.
DATA + ANALYTICS
COPY WRITING + VIDEO EDITING + GRAPHIC DESIGN
FILM + DIGITAL
SOCIAL MEDIA, VIDEO EDITING, COPYWRITING, & PHOTOGRAPHY BY TOURÉ ALI FOR TRILLECTRO
ADDITIONAL VIDEO EDITING PROVIDED BY ANDY KOH & MARCELL MARSHALL
PRESS COORDINATED BY TRILLECTRO MEDIA TEAM