Trillectro asked TAXCO to design a multi-channel social media strategy aimed at increasing engagement, follower growth, and ticket sales for their 2018 festival.
The campaign featured an array of different types of unique graphics featuring artist quotes and giveaways, video content, and photography created by Touré Ali for Trillectro.
As a result, all three Trillectro platforms experienced more than 3% rise in engagement and followers. Instagram specifically reached and surpassed 10k followers on Instagram.
DATA + ANALYTICS
CONTENT CREATION + PAID MEDIA + MANAGEMENT
FILM + DIGITAL
DIGITAL/SOCIAL STRATEGY, CONTENT CREATION, PAID MEDIA, & PHOTOGRAPHY BY TOURÉ ALI FOR TRILLECTRO
ADDITIONAL VIDEO EDITING PROVIDED BY ANDY KOH & MARCELL MARSHALL
PRESS COORDINATED BY TRILLECTRO MEDIA TEAM